You may have noticed that there are some words and phrases being used more and more, in the context of dental marketing, such as ‘conversion’ and ‘leads’. None of these are new, in fact outside of dentistry they are very much commonplace. Although I think...
With the increasing recognition that there is much to be gained in a dental business from being more efficient with the patients and new patient enquiries that you have and that it's not just 'we're accepting new patients' that matters, we are now seeing the...
When it comes to dental marketing there is a need for joined up thinking to get patients into your chair, put all the pieces together and you can then do dentistry...
