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How do you connect with your patients, identify and attract new ones?

Answering these questions, creating and implementing the most effective promotion and marketing strategies, all takes time, expertise and commitment. The true potential and growth of any business comes from your ability to communicate the value of what you can do for your customers. Until they perceive it to be of value, it is of no value.

You may have tried doing all of this yourself, or given the responsibility to a member of your team, but how often is this compromised by the day to day requirements of looking after your patients?

This is why ROSE & CO provides dental business marketing packages that will get the results that you want. We provide Web, Social, SEO and traditional marketing packages that are clearly priced and easy to understand. And, because no two dental businesses are the same, although our prices are fixed, we will work with you to create the most effective strategy, designed around your budget and outcomes.

Dental Brand Design in Bury

dental practice branding

BRANDLESHOLME BRANDING

As the creative team for Rose & Co. we were introduced to Michael Fern who was looking to establish a brand and online presence for his new dental practice in Bury.

 

Our initial idea was to capture some of the heritage of the area, the cotton mills of Lancashire. The practice clientele is mixed Private and NHS therefore an purely ostentatious brand wouldn’t suit. Our brief was to create a recognisable brand that set Brandlesholme Dentistry apart from the standard “tooth” logo while capturing the heritage of the area.

 

Building on the heritage of the area we created a brand inspired by the Victorian industrial past, the cotton mills, the pubs and the style of historical signs and packaging. In keeping with current trends we utilised modern “retro” typefaces in a way that every element could stand on its own as a piece of typography. In order to soften the “boilerplate” feel of the brand we introduced a modern script behind the block type, to add depth and allow for a “device” to be used across signage, stationery and digital media. The addition to the “Since 2018” was used as a satirical nod to the modernity of the future practice while adding to the established feel of the business.

 

Client:
Brandlesholme Dentistry, Bury

 

Banding Implemented:
Dental Practice Logo, Dental Practice Stationery, Digital Media, Website