With the increasing recognition that there is much to be gained in a dental business from being more efficient with the patients and new patient enquiries that you have and that it's not just 'we're accepting new patients' that matters, we are now seeing the emergence of 'funnel', 'pipeline' 'conversion' and 'tracking' into the language of a dental business.
We’re about to open the doors again to our Dental Club Connect group. If you are serious about your dental business in 2018 but something is holding you back, you might like to join us if this sounds like you?
Rose & Co. are currently interviewing dental practice owners and the dental practice owners of the future, to join us at our Club Connect workshops in 2018.
Since I stepped back from running a busy dental practice and even stepped away from clinical practice I have been enjoying managing Social Media Marketing for several dental practices and dental businesses. One of the elements I have always tried to incorporate into this role is to become part of the practice I am looking after so the posts have a degree of personality, not just a generic dental post. My aim is for the potential patient to be able to view the page and get a feel for what it might be like to be a patient in that practice.
It was a chance meeting at a dental event where Scott Phillips first explained to me that he wanted to become his own boss and buy a dental practice. In early 2017 and after some of the usual issues , he achieved this...
In terms of getting the best performance out of your team, it’s as easy to jump on the ‘millennial band wagon’ and blame somebody or something else right now, as it is to quote buzz words like engagement, empowerment and loyalty without having considered the meaning behind them.
The dangers of price based promotions in dentistry, are they harming your patient loyalty in the race for that quick fix to your dental business patient numbers?
Are you a dental practice owner, associate, hygienist or therapist that would like to see more people attend the dentist regularly? If you are, then you could become a member of Club Connect for 2017 and join our dental leadership and business development programme.
What does Kevin Rose think about selling in dentistry? Ethical Dental Sales seems to be the buzzword between dentists and dental professionals at present, but what are the consequences of these sales techniques?
